Launched in conjunction with the brands new 574 kick, www.nb574.com is a new lifestyle site that will track the journey of 5 pioneering artists/designers and musicians.
Tristan Ceddia - Artist and head graphic designer at Ksubi
Vinci - Lead singer of Goldfields
Raph Boogie - Hip Hop DJ/MC, writer and owner of the Beat Box Kitchen
Jimmy Bliggs - Owner of brand Grand Scheme
Meggs - A Melbourne artist
(from left to right)
The website will be updated on a regular basis with both video and photo diaries documenting the work of each artist, and will also feature NB product information on global content and new product releases.
You can sign up to follow the project through Facebook and Twitter, and for those of you in Melbourne and Sydney, keep an eye out for street posting that will be going up in key spots around the cities soon.
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