The Standard Store; Sydney

Sydney is currently in the midst of a style overhaul.  New bars are popping up everywhere, it's leading restaurants are among the world's best, and with the fashion scene bursting it's the perfect time to welcome a store that hopes to inject some vibrancy into what Sydney-siders wear.
The Standard Store is the brainchild of Orlando and Nicola Reindorf.  Their distribution company Flying Standard has been at the forefront of introducing premium labels from around the world to Australia, and now they've opened the doors to their new Surry Hills boutique store giving everyday people the chance to walk in and enjoy their fantastic array of labels.
With mens and womenswear both comprehensively covered with contemporary labels that cater for all tastes and price brackets the store is set to have huge appeal,
In the coming weeks we'll hear from Orlando in his own words about Sydney style in my latest video, but for now enjoy these shots of the store, and if you can, get down there in person to check it out.

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