In my world, style
observations may start at the feet but that doesn’t mean to say I don’t also
look up, and when topping off your look not many brands have the impact of
legendary cap makers New Era.
New Era was started by
German immigrant Ehrhardt Koch in the 1920’s in Buffalo, New York, and from
humble beginnings the brand now not only dominates US sport, but also the urban
style set too.
The brand’s iconic
headwear is a easily identifiable anywhere in the world, and in their London
flagship store anyone can pick up a true taste of US street style. From a wide
range of hats in any colour and size you can think of, to apparel, and some
great collab related products (including a great New Era watch made by our good
friends at G Shock) you can ensure that this great brand’s era lives on.
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