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Thursday, 25 October 2012

TOMS Australian Launch Party; Sydney





 





Finding brands that fuse quality product with an ethical model is always great, and the footwear and eyewear brand TOMS lead the way as they literally offer something for everyone.
The brand was founded by Blake Mycoskie who started TOMS after being inspired by the simple Argentinian 'alpargata' shoe.  He set about creating his own range of simple shoes, but with a twist; each TOMS purchase would see a new pair of shoes go to a child in need.  The brand also operate a similar model with their eyewear, with each pair of sunglasses purchased allowing eyecare to be offered to someone in need too.
It's an admirable business model that has seen the brand catch on around the world, and earlier this week the fantastic Bondi Hardware bar staged a party for the brand's Australian launch.
You'll be seeing great TOMS product popping up in stores including Hype DC, so check it out as it's great product can help you make a real difference.

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