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Tuesday 15 April 2014

Mafia x Visvim FBT; Melbourne




She is without doubt the undisputed Queen of Melbourne, and it's a real honour to say that through DJ Yo Mafia has become a good mate over the years.
We originally met back in the day when she worked at Sneaker Freaker and kindly ran a piece about me, and from then we've stayed in touch.
We don't get to see each other as much as we would like, partly because she has become a big name on the DJ scene, so it was great that we had a chance to catch up at Carbon.

The last time we met for an IDYSM shoot (see here) she was rocking some serious colour blocking with a huge nod to adidas Originals x Jeremy Scott, but this time was a more subdued, and dare I say mature look, punctuated with some Visvim FBT's.

Visvim got a lot of attention in 2013 when Kanye wore them for a while, and while a lot of the Hypebeast's will have moved on to follow whatever Kanye is into next a lot of quality shoe lovers (like Mafia) gave the Japanese label serious props before and after Yeezy's interest due to Visvim's acknowledged innovative and high quality product.  

Whether it's her music, or her taste in shoes, when it's Mafia you need to pay attention so check out Visvim, but not before you check out whether Mafia is playing near you any time soon (see here).

PS - Hope it's not 3 years before our next shoot M!

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