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Saturday, 18 February 2012

Happy Birthday Dear Workout, Happy Birthday To You




 


 


I hate to say it but...I told you so! 
Some time ago I made the insightful prediction that big things were going to come from Reebok and their iconic back catalogue of shoes.  Their back catalogue features some truly iconic silhouettes and while the brand's popularity may have dipped in some quarters over recent years, it's definitely a sleeping giant ready to wake again!
It's hard to believe that The Workout; a Reebok shoe that made an indelible mark on sneaker history is 25 years old, and to mark the special occasion Sneakerology threw a party to celebrate the shoe's coming of age and I was lucky enough to grab an invite to check out the store, some great limited edition Workout colourways, and the cool Reebok loving crowd.
If you're looking to do some retail therapy this weekend you could do far worse than pick up a pair of the classic shoes and play your part in ensuring it's around for at least another 25 years.

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