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Thursday, 2 January 2014

2013 Round Up; November




















The first thing that struck me when revisiting November's IDYSM content was that the month offered a great insight into the past, present and future of the sneaker game in different ways.
Throughout the month adidas featured heavily in some interesting pieces.  
Global adidas ambassador DJ Neil Armstrong shared his personal sneaker story when I took him shopping and recounted how it all began for him.  
My f50 Yohji Yamamoto collab football boot showcased an interesting current project, while my coverage of the brand's 2014 brand preview featured all manner of great product coming our way in the next 12 months; from the imminent Stan Smith relaunch, to exciting drops with the ZX, the Boost, Springblade, and football footwear ahead of the upcoming 2014 World Cup.

The Sydney sneaker scene was also alive and kicking as it celebrated the past, present and future of sneaker design with a couple of marquee events.

The first event was the fantastic Swap Meet hosted by sneaker x rev heads Zen Garage. Sydney has struggled to witness anything quite as bold as this swap meet during my time here, and I hope it shows that the city deserves some of the big action most commonly reserved for Melbourne

Finally, the exciting double whammy drop of the ASICS x Ronnie Fieg Gel Lyte V 'Volcano', and the Le Coq Sportif x 24 Kilates 'Flash' got the punters frothing at Sydney store 'Above The Clouds' – 2 great shoes that added to a number of amazing collabs through the year.

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