Say Hello to ...ARC Factory; Sydney

In this new series for IDYSM I'm going to take a look at the faces behind some of my favourite companies.

I get to meet and deal with some great people through IDYSM, and in Sydney one of my favourite companies to work with are the fantastic ARC Factory so it was very apt that they were first in for this new 'Say Hello To' feature.  

They have been supporters of my work since the early days of IDYSM and it's always a pleasure to work with them and the great brands they represent (including G Star, Bonds, Oakley and Politix).

Above are some pics I shot when invited to ARC HQ to meet some of the most colourful characters at the company - so enjoy, and thanks to ARC, and stick around as I'll be bringing you another instalment in my 'Say Hello To' series soon.

Mark Pt 2; Sydney

CLOTHING: Bonds Raglan Tee (3ZRE)

 

CLOTHING: Bonds Zip-Thru Jacket (AZN6), G-Star Biker Morris Jeans (50797.4399.990), Bonds Stripe Sweater (3ZP8), G-Star Biker Morris Jeans (50797.4399.990)

  

 

CLOTHING: Bonds Wardrobe Essential Tee (AZT6), G-Star Re Tacoma Edge Shirt (83503.3909.001)

 

CLOTHING: G-Star V-Neck Tee (87610.2757.2019), G-Star Brown Chino (50700.3671.2836) 

Following on from my recent post featuring Mark Judge's own personal tastes in kicks and cars, he was also kind enough to showcase his modelling skills to show off some great new product from 2 brands I love; Bonds and G Star.

He rocked a couple of looks from each brand in the above lookbook style shots and as you can see Bonds are again showing that their range is opening up all the time with an increasing amount of apparel that adds a refined look to casual essentials, while G Star's signature of urban wear with tailored cuts and detailed finishing is again apparent in a range that is far broaden than mere denim wear.

All up, Mark was a fantastic model to showcase some interest product that I urge you to check out.

Preview - Bonds SS12/13

It's always exciting to check out previews of brand's new collections, and I was lucky enough to be invited to check out the Spring/Summer 2012/13 collection from a true Aussie institution; Bonds.

Bonds are synoymous with quality and cosy clothing that adds a fashion twist on basics that everyone needs in their wardrobe.

The brand are keen to show that they're about more than just underwear with a collection to cater for all ages and sexes (kids - top row, men - middle row, ladies - bottom) with comfort, style and affordable pricepoint coming together in a collection that fuses a striking but subdued colour palette, with a love of stripes and a wide range of styles to cater for everyone.